PensionBox BlogsAI powered marketing

AI powered marketing

05 Sep 2026 • 3 min read
Written By
Kuldeep Parashar
Kuldeep Parashar
PensionBox

What is AI Powered Marketing ?

Artificial intelligence marketing makes appropriate decisions based on information collection, data processing, and extra observations of viewers or economic trends which may impact marketing. AI is frequently used in marketing initiatives where speed is critical. Strolling down the street, you caught sight of this stunning handbag as the sky began to tinge orange. It is quite understandable that you long for it so ardently, however you stand oblivious regarding its whereabouts. Visual search is just the solution you are looking for. Shredding aside the text search patriarchy, been employed since time immemorial, visual search encapsulates an offline experience in an online manner.

How is AI-Powered Marketing changing the world ?

By 2025, up to 85% of customer contacts will be handled without human involvement, according to a recent Business Insider analysis. Digital marketing will experience a revolution owing to visual search. It has been made possible by Magnolia Market, a great customer service retailer with the tagline "Take control of the environment you are in." A distinctive experience infused with food, entertainment, shopping, and a garden. Basically, we use the app to look for a product and then decide to view it at home. As a result, the camera scans the surface and places the product on it digitally using augmented reality. Before buying the item, you can rotate it to see how it looks. Collaborated with Shopify Plus to develop an augmented app that allows users to view products in 3D and place them in their homes. Ensure the maximum level of photo realism

How does an AI based chatbot assist you ?

Starting with a questionnaire about their product preferences, Sephora's chatbot assisted shoppers in reducing their alternatives. In the cosmetics industry, where the choices might be overwhelming and impossible to buy without personally testing them, product preferences are particularly helpful. It uses a facial recognition technology that serves as a virtual assistant for trying out various makeup items. Sephora launched other chatbots on Messenger after their experiment garnered enough interaction and yielded important data from their chatbot. A fun and educational experience was intended to draw in a younger demographic. In a conversational style that they feel is appropriate for the setting where they are currently spending time.

How does PensionBox help ?

PensionBox is based on a dynamic retirement income concept that uses artificial intelligence to assist you in getting the right retirement planning answers. PensionBox AI powered chatbot will assist you with all your queries and will help you to connect with PensionBox more efficiently. Your privacy and safety are our top priorities when it comes to technology. We are approved by our regulator PFRDA as POP SE and work with ICICI as our partner. We are ISO 27001 certified. Sign Up and download the app on Android and on IOS.

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"Very intuitive and smooth experience with the app. Helps me start planning my savings and retirement in a super easy manner which I assumed might be difficult thing to do."
Anjali Agarwal
PensionBox User
"Saving is an essential part of any employee’s life. With this integration, our HRMS users can directly invest and track their pension funds straight from their ESS portals, making the process seamless."
Jitendra Somani
CEO, Pocket HRMS
"Runtime HRMS is built with a vision to Create Happier Workplaces for the working population of India, and it neatly aligns with PensionBox’s vision to create financial freedom for people during and beyond their work-life."
Prashant Agarwal
Founder, Runtime Software
"Very intuitive and smooth experience with the app. Helps me start planning my savings and retirement in a super easy manner which I assumed might be difficult thing to do."
Anjali Agarwal
PensionBox User
"Saving is an essential part of any employee’s life. With this integration, our HRMS users can directly invest and track their pension funds straight from their ESS portals, making the process seamless."
Jitendra Somani
CEO, Pocket HRMS
"Runtime HRMS is built with a vision to Create Happier Workplaces for the working population of India, and it neatly aligns with PensionBox’s vision to create financial freedom for people during and beyond their work-life."
Prashant Agarwal
Founder, Runtime Software
"Very intuitive and smooth experience with the app. Helps me start planning my savings and retirement in a super easy manner which I assumed might be difficult thing to do."
Anjali Agarwal
PensionBox User
"Saving is an essential part of any employee’s life. With this integration, our HRMS users can directly invest and track their pension funds straight from their ESS portals, making the process seamless."
Jitendra Somani
CEO, Pocket HRMS
"Runtime HRMS is built with a vision to Create Happier Workplaces for the working population of India, and it neatly aligns with PensionBox’s vision to create financial freedom for people during and beyond their work-life."
Prashant Agarwal
Founder, Runtime Software
"Easy to use and smooth user interface. Pensionbox developers deserve praise. People can plan their retirement in advance with this tool. Keep up the good work guys, looking forward for some more features added to the list."
Sourabh Mishra
PensionBox User
"One of the few apps that solves the problem of tracking and investing of my retirement Corpus. Ul is sleek, customer care is great and full marks for bug free experience"
Prashant jain
User since 7 months
"PensionBox addresses a very important need for billions of Indians who do not have access to the right resources to make an informed choice and then continue to track their funds easily."
Ninad Karpe
Founder VC, 100x.VC
"Easy to use and smooth user interface. Pensionbox developers deserve praise. People can plan their retirement in advance with this tool. Keep up the good work guys, looking forward for some more features added to the list."
Sourabh Mishra
PensionBox User
"One of the few apps that solves the problem of tracking and investing of my retirement Corpus. Ul is sleek, customer care is great and full marks for bug free experience"
Prashant jain
User since 7 months
"PensionBox addresses a very important need for billions of Indians who do not have access to the right resources to make an informed choice and then continue to track their funds easily."
Ninad Karpe
Founder VC, 100x.VC
"Easy to use and smooth user interface. Pensionbox developers deserve praise. People can plan their retirement in advance with this tool. Keep up the good work guys, looking forward for some more features added to the list."
Sourabh Mishra
PensionBox User
"One of the few apps that solves the problem of tracking and investing of my retirement Corpus. Ul is sleek, customer care is great and full marks for bug free experience"
Prashant jain
User since 7 months
"PensionBox addresses a very important need for billions of Indians who do not have access to the right resources to make an informed choice and then continue to track their funds easily."
Ninad Karpe
Founder VC, 100x.VC
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Frequently asked questions
PensionBox is India’s first pension platform/app that helps you access, invest in, and track your NPS and other pension products with better user experience & minimum charges.

PensionBox simplifies the National Pension System(NPS), the government's pension scheme for private employees both for retail users and HRs/companies.

If you don’t have an NPS account, you can simply open your pension account within 2 minutes and if you have NPS PRAN already, you will be able track, invest and manage everything free of charge with best user experience.
Absolutely. PensionBox is fully ISO 27001 compliant with the Pension Fund Regulatory and Development Authority (PFRDA), the government body that regulates pensions in India.

We never touch or hold your money directly, your investments go safely to your chosen pension fund through approved channels.

We are built with Zerodha as POP , ensuring transparency, data security, and peace of mind. Your retirement savings are protected by regulation and secured by technology.
Banks/POPs charges high fees on account opening & every investment Even CRA apps have hidden charges/low transparency & lack timely support Pension Funds restrict pension fund choice & selection to themselves.

That’s why, PensionBox brings transparency, zero charges, timely support and freedom to select any pension fund so that you get the best experience investing in NPS & be better future ready.

That’s not it, we help you & your company together to maximise contribution and tax savings with minimal charges & best user experience.
It’s super easy to use PensionBox, just start by signing up using your browser on laptop/mobile or downloading the app on appstore or playstore.

If you are an existing zerodha user then you get a fast login or sign up using kite ID.

Once you are onboarded with kite ID, you get free access to
  • Open NPS in 2 minutes
  • Track existing NPS
  • POP shift or CRA shifting
  • Invest in one time or create SIP in NPS
  • Withdraw NPS requests & instant withdraw tier 2
  • Create your dream retirement plan
  • Open NPS Vatsalya for your kid
  • Share with HR (To unlock more tax benefits)
Tax Benefits in New Tax Regime
  • Employer Contribution:
    • Contributions made by your employer to your NPS account are tax-free up to 14% of your basic salary under Section 80CCD(2). Do connect us with your HR to enable this for you.
    Tax Benefits in Old Tax Regime
  • Self-Contribution:
    • Deduction up to ₹1.5 lakh under Section 80C.
    • Additional deduction of ₹50,000 under Section 80CCD(1B) — exclusive to NPS investments!
    • This allows you to claim a total deduction of up to ₹2 lakh every year on your NPS contributions.
  • Employer Contribution:
    • Contributions made by your employer to your NPS account are tax-free up to 10% of your basic salary (Basic + DA) under Section 80CCD(2). Do connect us with your HR to enable this for you.
    • This is over and above your personal deduction limits, giving you extra tax efficiency.
We understand NPS can be confusing, complex and there is a lot of information out there to believe in. Don’t worry, our team is here to help you with the right information.

Feel free to book a free call to learn more about NPS, NPS Vatsalya, Corporate NPS & PensionBox or contact the support team.
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PensionBox is registered trademark managed & owned by Asht Capital Private Limited. CIN -U67190UP2021PTC142016. All Rights Reserved.

PensionBox is India’s first pension startup for the private employed workforce. PensionBox is ISO 27001 certified and approved by PFRDA for the National Pension System. Recognized as a startup by the Department for Promotion of Industry and Internal Trade, Certificate under StartupIndia Initiative DIPP80990 & StartinUP Initiative. Incubated & supported by UPES Council for Innovation and Entrepreneurship (UCIE).

PensionBox works as Technology Platform/Partner with Zerodha Broking Limited, Point of Presence (POP) as Pension Agent under PFRDA (PoP) Regulations 2023 to enable NPS account opening, transacting funds, manage account under All Citizen and Corporate NPS in India.

Grievance Redressal as per Regulation 31 of PFRDA (Redressal of Subscriber Grievance) Regulations, 2015:
The details of the Ombudsman appointed are available on the PFRDA website - www.pfrda.org.in At present, Shri Narender Kumar Bhola has been appointed as the new Ombudsman in terms of the PFRDA (Redressal of Subscriber Grievance) Regulations, 2015.


Details of the ombudsman are as under:

Shri Narender Kumar Bhola
Pension Fund Regulatory and Development Authority
B-14/A, Chatrapati Shivaji Bhawan,
Qutab Institutional Area, Katwaria Sarai, New Delhi- 110016
Chhatrapati Shivaji Bhawan,
Id: ombudsman@pfrda.org.in
Landline No.: 011 - 26517507 Ext : 188
Grievance Redressal Officer
Ms. Sruthi Nair
Email: sruthi@pensionbox.in
Name: Kuldeep Parashar
Email: kuldeep@pensionbox.in
Phone: +91 8445450050

Registered Office Address: Asht Capital Private Limited, House 2, Vaishali Puram, Firozabad Road, Tundla, Uttar Pradesh, 283204
Bangalore Office Address: First Floor, 680, 15th Cross Rd, Jeewan Griha Colony, 2nd Phase, J. P. Nagar, Bengaluru, Karnataka 560078 | support@pensionbox.in | +918445450050

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